Karthikeyan Manivannan, Brand & Visual Design Leader, Chennai, India

Karthi Cinemas presents

Brand & Visual Design Leader · Chennai, India

Now showing · Zuper · Spendflo · Three classics

Now showing

Two releases, end to end.

Karthi presents Zuper One orange. One rulebook. A Zuper brand revamp · colour · characters · type · web · design system · AI brand tooling · art direction Karthikeyan Manivannan Now showing · 2026
Movie 01 · Brand revamp · AI SaaS

Zuper

An AI operating system for field service, with a brand that hadn’t made up its mind. I rebuilt the visual language end to end: one locked orange, a cast of mini-human workers instead of stock photos, a caped mascot for every AI agent, a live design system, and a brand that ships as a Claude skill.

Role
Senior Manager, Visual Design. Led end to end.
Scope
Colour, characters, type, web, decks, email, social, DLS, AI tooling
Karthi Cinemas · Movie 01 Zuper ScreenBrand revampYear2026 Hover to peel · click to tear and watch Admit oneSeatB1KM·2026·M01
Karthi presents Spendflo Three bars. Three layers. One direction. A Spendflo rebrand · mark · identity · website · launch campaign · sales decks · direction Karthikeyan Manivannan First day first show · 03.12.2024
Movie 02 · Rebrand · Procurement SaaS

Spendflo

A procurement SaaS with a logo, a font and three pinks, and no identity. I pitched the rebrand, built a small in-house studio, and turned the old three bars into three stacked layers. New mark, identity, website and global launch campaign, all released on one day.

Role
Manager, Visual Design. Pitched and led the rebrand.
Scope
Mark, identity, website, launch campaign, sales decks
Karthi Cinemas · Movie 02 Spendflo ScreenRebrandYear2024 Hover to peel · click to tear and watch Admit oneSeatB2KM·2024·M02
The classics

Earlier releases.

Title designs · 2018 – 2021

Small shapes, big jobs.

NomadConsulting
HotzyUnderwear
BR linkCloud networking
KruelEngineering
AerroAR studio
HorudoWaste-management SaaS
ShipAwayLuggage shipping
Coming soonLet’s talk →
The making of

What I bring to a team.

01Brand from zero to system.

Positioning to mark to guidelines to the hundredth template. I’ve done the whole arc twice, in-house, for SaaS companies selling globally.

02A player-coach.

I build and run small multidisciplinary studios: art direction, honest critique, delivery. I still design every day, so the team never waits on me.

03Design that scales without me.

Live design systems, self-serve asset libraries and brand rules shipped as AI tooling, so marketing and sales move fast and stay on-brand.

Filmography

  1. Dec 2025 → nowZuperSenior Manager, Visual Design
  2. 2022 → 2025SpendfloManager, Visual Design
  3. 2015 → 2022FullyFilmyFounder, Head of Design
  4. 2014 → 2015Digitally Inspired MediaGraphic Designer
  5. 2008 → nowFreelanceBrand designer, clients worldwide

Awards Maddy Awards gold, silver and bronze (Madras 365, Naya Nee, Super Minions) · Featured in Times of India, The Hindu, Indian Express · B.E. Mechanical Engineering, Rajalakshmi Engineering College · Full resume (PDF) ↓

Bookings

Let’s talk.

karthiseyonm@gmail.com
Based in
Chennai, India · IST (UTC+5:30)
Open to
Conversations
Contact
Email or LinkedIn
சுபம் Subham · “a happy ending”, the card that closes every classic Tamil film The end · © 2026 Karthikeyan Manivannan From Madras, with love ·